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MADE EXCLUSIVELY FOR CATS. MADE IN AUSTRALIA.

A supplement
built for cats.

Not adapted
from anything else.

Dr Bec is a Melbourne cat vet with over 25 years of clinical experience. She created ANXIETY+, GUT+ and JOINT+ because nothing on the market was actually designed for feline biology, so she built what she wished already existed.

✓ Cats only. Always.

✓ Made in Australia

✓ 25+ years feline expertise

✓ 30-day money back guarantee

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SPECIES FOCUS

CREATED BY

YEARS OF FELINE EXPERIENCE

FORMULATED FROM

Cats only, always

​A practising cat vet
25+
​Feline-specific research

​Most cat supplements
were never designed for cats.

The pet supplement market is built for dogs. Cat formulas are almost always dog formulas in smaller packaging, with doses and ingredients that don't account for how differently feline biology actually works.

GENERIC PET SUPPLEMENT

One formula for every species. Just modified.

✕ Formulated for dogs and scaled down for cats

✕ Ingredients that cats metabolise completely differently to dogs

✕ Doses based on body weight rather than feline physiology

✕ Made by marketing teams, not feline clinicians

✕ Massive product ranges covering every condition for every species

DR BEC

Built from scratch for feline biology.

✓ Formulated by a practising cat vet with 25+ years of clinical experience

✓ Ingredients chosen based on published evidence specific to cats

✓ Dosed for feline metabolism, not scaled from another species

✓ Proudly made in Australia with quality-controlled ingredients

✓ Backed by a 30-day money back guarantee, because we stand behind every formula

A focused range.
Designed to support your cat.

No overwhelming catalogue to wade through. Each supplement targets a specific area of feline health that has been chronically underserved by the pet industry. Start with what your cat needs most, and go from there.

NERVOUS SYSTEM SUPPORT

ANXIETY+

For the cat who hides or just doesn't seem like themselves lately.

  • Hiding or over-grooming

  • Stressed by travel or vet visits

  • New pet or household change

$34.95

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DIGESTIVE HEALTH SUPPORT

GUT+

For the cat whose digestion isn't just "how cats are."

  • Hairballs or vomiting

  • Loose stools or irregular digestion

  • Low appetite or lethargy

$34.95

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MOBILITY AND JOINT SUPPORT

JOINT+

For the cat who is slowing down and hiding the reason why.

  • Hesitating before jumping

  • Moving slower or stiffer

  • Flinching when touched

$34.95

Empower
Growth

A cat-vet with 25 years experience was tired of seeing cats go without.

The supplements on the shelf were made for dogs. The ones that said "for cats" were just smaller doses of the same thing.

 

Cats have a completely different liver metabolism to dogs, different nutritional requirements and a physiology that most supplement brands have never taken the time to actually understand.

 

They deserved something built for them specifically, and that's exactly what Dr Bec set out to create.

"I built ANXIETY+, GUT+ and JOINT+ because my patients needed them and nothing like them existed. Every ingredient was chosen by me, for cats, based on evidence that was specific to feline biology. And the supplements are made right here in Melbourne, by me."
  • Melbourne-based cat vet, still seeing patients in clinical practice

  • Academic researcher in feline health, with over 25 years working exclusively with cats

  • Every formula ingredient chosen by Dr Bec personally, based on published feline-specific research with no fillers or preservatives and in the right doses

4.9

average rating is 3 out of 5

Based on 62+ reviews

average rating is 3 out of 5

"This stopped the diarrhoea in 3 days after years of trying everything.

Sue, GUT+

average rating is 3 out of 5

"Tinkerbell started coming out to sit with me again after just 4 days on the supplement."

Lilly, ANXIETY+

average rating is 3 out of 5

"She's moving around easier and even has little bursts of play again, making me so happy."

Jules, JOINT+

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Cats process the world differently.

Their livers lack certain enzymes that dogs and humans have. Their nutritional requirements are categorically unique, and they're obligate carnivores with a physiology that doesn't tolerate many compounds that are perfectly safe for other species. And yet most pet supplements treat them as an afterthought, reformulating a dog product and calling it done.

  • Cats metabolise certain compounds completely differently to dogs. Ingredients that are safe for dogs can be harmful for cats at the same relative dose.

  • Every ingredient in Dr Bec's formulas was selected based on research specific to feline biology, not extrapolated from studies on other species.

  • Dr Bec sees cats in clinical practice every week. She built these formulas because her patients needed them and nothing adequate existed.

Sometimes cats need support in more than one place.

That's why our bundles exist!

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GUT+ & JOINT+ BUNDLE

For cats whose body needs support from the inside out. Particularly well-suited to senior cats, or those showing both digestive and mobility concerns at the same time.

$55.00

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GUT+ & ANXIETY+ BUNDLE

For the cat who internalises everything. Stress affects the gut and gut discomfort causes stress. This bundle supports both at the same time.

$55.00

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JOINT+ & ANXIETY+ BUNDLE

For the cat who is uncomfortable and unsettled. Pain and anxiety feed each other in cats, and this bundle works on both sides of that equation.

$55.00

What happens when cats get the right support.

average rating is 3 out of 5
It worked in 4 days for us

My sweet girl Tinkerbell was so stressed that she spent most of her time hiding, and the spraying around the house broke my heart because I knew she wasn’t happy. I started her on this anxiety supplement, and within just 4 days I could see such a difference. She’s calmer, more relaxed, and has even started coming out to sit with me again. Knowing she feels safe and comfortable now means everything. And since a packet lasts longer than a month, it’s easy to keep her on it. I’m just so relieved

Lilly

  ANXIETY+  

average rating is 3 out of 5
If I could give it 1000 stars I would...

This is my 2nd review. It’s a LONG story but I am now in no doubt this magic powder has saved my Penny’s life - after being without it for a few days and seeing how she deteriorated, and then after starting again starting to improve within 3 HOURS! - I will never be without it again. Not to mention how lovely Dr Bec had been helping crazy and worried me over email. Thank you from Penny and thank you from me ❤️ 🐱

Natalie

  GUT+  

average rating is 3 out of 5
Chilli approves

My cat Chilli is 14 and I’ve tried a bunch of different joint supplements for her over the years, but this one is honestly the first that feels different. The ingredients are really unique compared to the usual stuff, and I can actually see it helping her. She’s moving around easier and even has little bursts of play again, which makes me so happy. I didn’t notice much change with the other brands, but this one seems to really be working. Plus, she doesn’t fight me on taking it, which is huge.

Jules

  JOINT+ 

average rating is 3 out of 5
Life saver

My 15 year old cat has IBD and we tried everything, including endless visits to the vet. We started using this product and it changed his life. He is now going to the toilet every day and with ease! He loves the taste which is fabulous! He’s extremely fussy and usually rejects everything. We dilute the powder in some water and he finishes it in seconds. He loves it!

Niki

  GUT+  

average rating is 3 out of 5
An extra pep in her step

Easy to use and my senior cat enjoys the addition to her breakfast. After three days I noticed she was moving more easily and not hesitating to jump down. She seems more active and with this support I am hopeful this will continue.

Fiona

  JOINT+  

average rating is 3 out of 5
Works to calm my cat

I have a bengal boy who has not reacted well to my new kitten. I tried zylkene for a couple of weeks but wasn't noticing much of an improvement. He's been taking Anxiety + for a couple of weeks and he's much more chill and I'm definitely seeing an improvement

Julie

  ANXIETY+ 

Get your cat mews

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Rather than using google, read the blog

Every article on this blog comes from real clinical experience, answering the questions that come up most about cats, so you can stop googling at 2am.

Your cat deserves supplements
actually built for them.

A focused range of cat-specific formulas, created by a practising feline vet with over 25 years of clinical experience. Proudly made in Australia, and backed by a 30-day money back guarantee.

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