Vet-Formulated. Just for Cats.

Created by Dr. Bec — a cat vet and researcher with 20+ years of feline expertise

GUT+

Hairballs and vomiting at 3am isn’t a personality trait. Digestive issues are one of the most common concerns cat owners face, and they’re often dismissed as “just how cats are.” But they don’t have to be… GUT+ was formulated based on research on cats and the ingredients used were chosen based on that research.

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ANXIETY+

Anxiety looks different in every cat and they’re masters at hiding stress, and right now, most calming products mask the problem. ANXIETY+ supports the brain because it has been formulated specifically for feline neurology and is backed by research.

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JOINT+

Joint issues in cats are massively underdiagnosed. Stiffness and slowing down isn’t just “getting old”. Most joint supplements available weren’t made for cats, they are repurposed dog formulas, which is why I designed JOINT+ based on research on cats to provide daily support before it gets worse.

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NOT SURE?

If you’re not sure which cat supplement will be best for your cat, then answer one simple question, and I’ll share with you what I think could best support your cat.

TAKE THE QUIZ

Dr. Bec

Other Pet Supplements

"Is this actually made for cats?"

Yes, we’ve formulated exclusively for feline biology, not adapted from a dog product.

Most generic supplements are developed for dogs and scaled down for cats.

"Who actually made this?"

Created by Dr. Bec, a Melbourne cat vet with 25+ years of clinical feline expertise. You can learn more about Dr. Bec here.

What we’ve noticed is that others are typically created by manufacturers, not practising vets with specialist knowledge. But worse than that, those that say they’re vet endorsed won’t name or show the vet.

"Is the science behind it legit?"

Every ingredient is backed by feline-specific research, not generalised pet health studies. If you want to dive more into research, there’s additional information available here.

Most don’t share what research they’ve used, and when they do it’s usually based on dogs or broad-spectrum pets, not cats specifically.

"Will my cat actually eat it?"

Yes! We have so many customers say that their usually fussy cat LOVES the taste. It’s an easy powder formula that sprinkles straight onto your cat's regular food (so no fighting them to get them to eat a pill or anything else).

While there are other powders on the market like ours, they don’t taste as nice and it can result in them not eating. And other brands will often comes as tablets or chews that cats refuse, making consistent use difficult.

"Is it right for my cat's specific issue?"

We have three targeted formulas: GUT+ for digestion and general heath support, ANXIETY+ for support your cat when they’re feeling anxious or stressed, and JOINT+ for cats who need support with their mobility or movement.

It’s usually a one-size-fits-all formula that does not address a specific health concern. And those that are specific, are formulated for dogs and then modified for cats.

"Can I trust where it's made?"

We’re proudly made in Australia with quality-controlled sourced ingredients.

Origin varies. Many products are manufactured overseas with limited transparency.

"What if it doesn't work for my cat?"

If after 30 days, you’re not satisfied, we’ll refund you in full (aka we have a 30-day money back guarantee).

Most generic brands do not offer a satisfaction guarantee and if you’re cat doesn’t like it or it doesn’t have the results you hoped for, you’re left out of pocket and with a product you can’t or don’t want to use.

	Dr Bec	Other Pet Supplements
"Who actually made this?"	Created by Dr. Bec, a Melbourne cat vet with 25+ years of clinical feline expertise. You can learn more about Dr. Bec here.	What we’ve noticed is that others are typically created by manufacturers, not practising vets with specialist knowledge. But worse than that, those that say they’re vet endorsed won’t name or show the vet.
"Is the science behind it legit?"	Every ingredient is backed by feline-specific research, not generalised pet health studies. If you want to dive more into research, there’s additional information available here.	Most don’t share what research they’ve used, and when they do it’s usually based on dogs or broad-spectrum pets, not cats specifically.
"Will my cat actually eat it?"	Yes! We have so many customers say that their usually fussy cat LOVES the taste. It’s an easy powder formula that sprinkles straight onto your cat's regular food (so no fighting them to get them to eat a pill or anything else).	While there are other powders on the market like ours, they don’t taste as nice and it can result in them not eating. And other brands will often comes as tablets or chews that cats refuse, making consistent use difficult.
"Is it right for my cat's specific issue?"	We have three targeted formulas: GUT+ for digestion and general heath support, ANXIETY+ for support your cat when they’re feeling anxious or stressed, and JOINT+ for cats who need support with their mobility or movement.	It’s usually a one-size-fits-all formula that does not address a specific health concern. And those that are specific, are formulated for dogs and then modified for cats.
"Can I trust where it's made?"	We’re proudly made in Australia with quality-controlled sourced ingredients.	Origin varies. Many products are manufactured overseas with limited transparency.
"What if it doesn't work for my cat?"	If after 30 days, you’re not satisfied, we’ll refund you in full (aka we have a 30-day money back guarantee).	Most generic brands do not offer a satisfaction guarantee and if you’re cat doesn’t like it or it doesn’t have the results you hoped for, you’re left out of pocket and with a product you can’t or don’t want to use.
"Is this actually made for cats?"	Yes, we’ve formulated exclusively for feline biology, not adapted from a dog product.	Most generic supplements are developed for dogs and scaled down for cats.

average rating is 3 out of 5

Fussy cat

I'm struggling to get my fussy cat to eat food with the supplement on it, tried everything. The smell is quite strong

Cheryl

13 Jun 2026

GUT+, JOINT+ & ANXIETY+ Bundle

average rating is 4 out of 5

ANXIETY+ Health

I’ve only had my cat a few months and I adopted him from the shelter as he was in distress so he’s always had a level of anxiety. He’s quite scared of loud noises outside and inside. I think this product has helped. I don’t think I’m imagining it. I think he bites less and seems more comfortable in open spaces. I will keep using it as I believe it’s working.

Wendy Me

8 Jun 2026

ANXIETY+ Health Support

average rating is 3 out of 5

Gut + & Joint Bundle

Hi Dr Bec ...
So far, so good.

Rosemary Lawson

7 Jun 2026

GUT+ & JOINT+ Bundle

average rating is 5 out of 5

Works to calm my cat

I have a bengal boy who has not reacted well to my new kitten. I tried zylkene for a couple of weeks but wasn't noticing much of an improvement. He's been taking Anxiety + for a couple of weeks and he's much more chill and I'm definitely seeing an improvement

Julie

1 Jun 2026

ANXIETY+ Health Support

average rating is 5 out of 5

Calm Kitty

This supplement has definitely helped to calm my nervous cat. She won't eat wet food so I have to mix it with her dried food. When I first add it she won't eat the food but then she comes back later and eats it.
I am very happy with this product.

Jenny

29 May 2026